#SuzyLFW: The Green Carpet Fuses With Classic Art
When Livia Firth started the Green Carpet Challenge, tasking designers to make sustainability desirable, it would have been hard to imagine the fast growth of her project.
But this season, when designer Erdem unveiled a 12-piece collection with Eco-Age, Livia's brand consultancy, he succeeded in capturing the essence of "green", both visually and in accordance with certified criteria.
As with her project with Sergio Rossi's "green" shoes, Livia has understood that beauty is a powerful weapon for her cause.
Erdem’s 12-piece capsule spring/summer 2016 collection (in partnership with Mercedes Benz) for Livia Firth’s Green Carpet Challenge. The presentation was at the Wallace Collection in London
Erdem’s “Alina” dress
Erdem's delicate dresses, made in the shapes of flowers and petals, and put on display at London's Wallace Collection of historical paintings, became instant objects of desire.
Close-up of Erdem’s “Alina” dress with collage embroidery